Avoid being Branded "One of the Herd"
What is the Problem?
This one comes from Vanessa in Birmingham, and her question is: “What do you think about branding by big companies?”
What To Do
Look at the words.
Consider the universe: In the beginning was the word.
The word Logos is Greek meaning "word", but the true meaning goes beyond that - it's "the inward thought itself" or "the rational principle that governs and develops the universe."
The word "logic" comes from Logos.
When we think...