The Campaign to Encourage Businesses to do Better
What is the Problem?
This one comes as the result of a conversation between Simon and Mark “How can we make businesses treat us better as customers?”
Companies exist for one reason and one reason only: to make profit for the benefit of the shareholders.
Yes, there are a few well intentioned companies which, as part of their mission statement, seek to invest in communities and or worthy projects. They may sometimes classify themselves as “not-for-profit” entities.
For the...